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Sara Yin

Posts by Sara Yin

Growth experiment #3: a quest for the least spammy exit intent popup on the internet

Marketing & Growthby Sara Yin on September 29, 2020

The challenge: create an exit intent popup that isn't annoying AND increases demo bookings. Here's what we tried.

Growth Experiment #2: Enterprise leads are people, too!

Marketing & Growthby Sara Yin on August 18, 2020

The challenge: how could we design a sales flow that increased hand raises from our target audience and decreased hand raises from non-target visitors?

Growth experiment #1: Does social proof work?

Marketing & Growthby Sara Yin on July 15, 2020

How we increased conversions on our website by dynamically personalizing our customer proof.

The who, when, and where of customer testimonials

Marketing & Growthby Sara Yin on July 07, 2020

Learn how targeting and segmentation can help you get more mileage from your customer stories.

5 ways Clearbit improves conversion quality through the funnel

Marketing & Growthby Sara Yin on May 21, 2020

How can you use Clearbit to convert not just more, but better, leads? Here are our 5 favorite tactics.

The Standard in B2B Data

Now reinvented with Artificial Intelligence—Clearbit is the first AI Native Data Provider. Enrich your records, reveal buying intent, and connect with your ideal customers.

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