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Marketing & Growth

Marketing & Growth

Orchestrate B2B Facebook ads across the marketing funnel

Marketing & Growthby Janet Choi on February 24, 2020

Build dynamic audiences based on Salesforce stage to automatically serve the right ads on Facebook — based on where prospects are in their journey.

Convert 5x more B2B leads on your website with just these 2 tools

Marketing & Growthby Janet Choi on February 14, 2020

You have just 10 seconds to capture a lead's interest when they visit your website. If you’re getting lots of site visitors but are disappointed with how few of them convert to leads, it’s time to make those first few seconds really count.

Facebook targeting for B2B companies: how to do it better

Marketing & Growthby Bradley Gula on February 12, 2020

More than 1.5 billion people log on to Facebook every day. Here's how you can add LinkedIn-level targeting to build more relevant Facebook ads with a greater reach, better audience, and painless updates.

How more data in HubSpot would’ve impressed my old boss

Marketing & Growthby Bradley Gula on December 17, 2019

Before my job at Clearbit, I lived, breathed, and cried marketing automation — everything in HubSpot. Here are a few examples what I could’ve done if only I had more data.

Frame.io unlocked B2B advertising on Facebook — and tripled match rates

Marketing & Growthby Janet Choi on September 17, 2019

Using Clearbit X Audiences, Frame.io saw their match rates go up more than triple, from 15% to 50%. The B2B business could target with the precision of LinkedIn and get the lower costs and greater ROI of Facebook advertising that consumer brands typically see.

The Standard in B2B Data

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